EU FRUIT BASKET
Quality Standards
European Quality You Can Trust
At EUFRUITBASKET, quality is more than a promise – it is a commitment backed by the highest European and international standards. Every nectarine, peach, kiwi, and persimmon (kaki) promoted by the campaign is grown under strict EU rules for food safety, sustainability, and traceability.
What makes European fruits unique?
- Strict Standards: EU farmers follow rigorous safety and environmental guidelines.
- Sustainability: orchards cultivated with respect for soil, water, and biodiversity.
- Traceability: from orchard to table, every step is transparent.
- Taste & Freshness: harvested at their best to reach consumers in perfect condition.
Certified Quality
EUFRUITBASKET fruits comply with internationally recognised certifications:
- A.P.– the leading farm assurance program, ensuring good agricultural practices and environmental care.
- ISO Standards– international benchmarks for quality and food safety management.
- IFS (International Featured Standards)– certifying safety and quality across the food supply chain.
- BRC (British Retail Consortium Global Standard) – one of the most trusted global food safety and quality certifications.
These certifications guarantee that every fruit is produced, handled, and delivered under the strictest control systems, combining freshness, safety, and responsibility.
