Summer Hydration: Fresh Ways to Enjoy European Fruit
When temperatures rise, staying hydrated becomes especially important. Drinking water regularly is essential, but the foods we eat can also contribute to our daily fluid intake. Fresh fruit, with its naturally high water content, can be a refreshing and delicious addition to summer meals and snacks. And few fruits capture the taste of summer quite like European peaches and nectarines. Hydration Is More Than Just Water Water remains the main way to stay hydrated, particularly during hot weather. However, part of our daily fluid intake also comes from food. Fresh fruits contain a high proportion of water and can complement regular fluid intake while providing valuable nutrients as part of a balanced and varied diet. Peaches and Nectarines: Perfect for Summer Juicy, sweet and refreshing, peaches and nectarines are easy to enjoy throughout the day. Try them: Keeping washed, ready-to-eat fruit within easy reach can also make it easier to include fruit in your everyday routine. Make Fruit Part of Your Summer Summer is a great opportunity to enjoy fresh fruit in different ways. Whether at breakfast, between meals or as a light dessert, seasonal fruit brings colour, flavour and variety to the table. European peaches and nectarines are produced according to strict EU food safety and quality standards, offering a delicious taste of the European summer. And remember: fruit can complement your daily fluid intake, but it does not replace drinking water regularly. Stay refreshed, enjoy a varied diet and make fresh European fruit part of your summer days!
Highlights of Press Event for EuFruitBasket in Berlin 2025
On Thursday, February 6, 2025, a successful press event was held at Melia Berlin as part of the EuFruitBasket campaign. The event was honored by the presence of Mr. Yannis Maroutsos, First Secretary for Economic and Commercial Affairs at the Embassy of Greece in Berlin, among distinguished speakers: Mr. Efthymios Balanis, representative of ASEPOP Velventou, Mr. Lluis Perez, representative of AEKAKI and Professor Spyridon Mamalis, expert in Marketing. The event highlighted the superior quality and sustainability of European peaches, nectarines, and persimmons, emphasizing their nutritional benefits and cultivation methods that meet the highest european quality standards. The speakers discussed market trends, export opportunities, and the role of European fruit in international trade. Journalists, industry professionals, and stakeholders engaged in fruit tastings and networking, reinforcing EuFruitBasket’s commitment to promoting European fruit excellence. Thank you to all attendees for making this event a great success!
Eu Fruit Basket at Fruit Logistica, Berlin 2025
ASEPOP Velventou and the Spanish Association of Kaki, under the distinctive title “EuFruitBasket”“EuFruitBasket”, successfully participated in Fruit Logistica 2025, held on February 5-7 in Berlin Hall 8.2 – Stand number B31. As one of the most important global trade fairs for the fresh fruit and vegetable industry, Fruit Logistica provided the perfect platform to showcase the premium quality European fruits promoted through the EuFruitBasket campaign. Visitors had the opportunity to explore the unique characteristics of Greek peaches, nectarines and kiwis from ASEPOP Velventou and Spanish kaki fruit from the Association of Kaki. The EuFruitBasket booth attracted importers, distributors, and retailers, fostering new business relationships and reinforcing the reputation of European fruit excellence in international markets. The campaign emphasized quality and sustainability, highlighting the superior taste, nutritional value and responsible farming methods behind these exceptional fruits. We sincerely thank all our visitors and partners for their interest and support. EuFruitBasket will continue to promote the best of European fruit production worldwide!
Invitation to a press event in Berlin, 2025
The ASEPOP Velventou and the Spanish Association of Kaki, within the framework of the European Campaign “Information provision and promotion measures on increasing the consuption of EU fresh fruit and vegetables in the Internal Market of EU” and under the distinctive title “EuFruitBasket”, invite you to a press event. The event will take place on Thursday 6th of February 2025 at 7.00 pm in Melia Berlin (Venue – Barcelona II) The event will be followed by dinner.
Invitation to Fruit Logistica Berlin, 2025
The ASEPOP Velventou and the Spanish Association of Kaki, within the framework of the European Campaign “Information provision and promotion measures on increasing the consuption of EU fresh fruit and vegetables in the Internal Market of EU” and under the distinctive title “EuFruitBasket”, would like to invite you to visit us in Fruit Logistica. Date: 5 – 7 February 2025, at Messe Berlin (Messedamm 22, Berlin) Hall 8.2 – Stand number B31
Successful Participation at Fruit Attraction Spain 2024
We are excited to share that our recent participation in Fruit Attraction was a remarkable success! The event, which brought together leading companies and professionals from the global fresh produce sector, provided us with an excellent platform to showcase our products and strengthen our presence in the market. During the exhibition, we had the opportunity to engage in productive B2B meetings that allowed us to present our high-quality products, exchange ideas, and discuss potential collaborations. A heartfelt thank you to everyone who visited our stand, engaged with us during the event, and contributed to making this experience a success. Stay tuned for more updates, and check out the photos from our participation at Fruit Attraction.
EUFruitbasket Campaign Press Event: A Successful Launch in Madrid, 2024
We are delighted to share the highlights of the EuFruitbasket campaign press event, which took place on Tuesday, October 8, 2024, at the prestigious Meliá Madrid Serrano hotel in Madrid, Spain. This event marked the official launch of the EuFruitbasket campaign, an initiative co-financed by the European Commission to promote the consumption of European nectarines, peaches, kiwis, and kaki fruit in Germany and Spain. The evening brought together prominent journalists and special guests to celebrate the campaign’s goals of raising awareness about the benefits and superior quality of European fruits. We were honored to have José Ribagorda, the renowned Spanish journalist and Telecinco weekend news presenter, as the host of the event. Mr. Ribagorda introduced the program and set the stage for insightful presentations delivered by special guests and program representatives, who shared valuable insights into the promoted fruits. The event concluded with a delightful dinner experience, and each guest received a special press kit with information about the campaig. We extend our heartfelt thanks to all the guests who attended and contributed to making this event a memorable success. Stay tuned for more activities and updates as the EuFruitbasket campaign continues its journey to promote the best of European fruits!